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Special Note and Commitment

March 11, 2020 | Frank Bonanno

Were you mesmerized by your computer this morning? Unable to pull yourself from the updates on your phone? Googling things like “Best protection Corona Virus” and “hand sanitizer recipe” and “Jared Polis State of Emergency”? “Tito’s”?

Like you, I’m at my computer, on my phone, in my kitchens, and at my businesses, closely monitoring COVID-19 as it explodes,

But what do you do in a pandemic, exactly?

I keep cooking, just more. Mindfully.

I’m mindful that the crews who have been cleaning our restaurants after hours these past decades need extra time now to go deeper, to sanitize more thoroughly, and to exercise particulate vigilance. I’m aware that my teams and myself need to pay special attention to maintaining that beauty and cleanliness throughout the course of a shift, and I’m keenly aware that if you’re in the throes of any kind of funk—whether you’re my client, my co-worker, my son, or my delivery driver—your body belongs in a bed, healing, wrapped in a robe rather than an apron or a suit coat.

Some years ago, we identified our core values at Bonanno Concepts as Pride, Family, and Excellence. I intend to lean into those values now. For thirty years, you’ve been entrusting me with your first dates, your happy hours, your office parties and anniversaries, and all manner of culinary delights and indulgences. By way of gratitude, I commit to you here to pursue Excellence by educating myself and my teams aggressively as the news unfolds. I promise to reward those who take Pride in clean, thoughtful habits and beautiful, healthful food, and I swear to be mindful of the Family I’ve cultivated here in Denver, because I’m in a unique position to safeguard them—to safeguard you—and to nourish you through this crisis.

This, too, shall pass, but in the meantime, I intend to cook. I look forward to seeing you here,